"Lunchables sells hundreds of millions of units ... our goal is to give people a better for you alternative to it," he said.

Lunchly claims to be “healthier” because Prime has more electrolytes than a Capri Sun in Lunchables and MrBeast’s chocolate bar has less sugar than a Kit Kat or Crunch bar.

Online influencers MrBeast, Logan Paul and Olajide “KSI” Olatunji on Monday announced they’ve launched a new grab-and-go food line called “Lunchly” selling pre-packaged meals similar to those offered by the decades-old Lunchables brand owned by Kraft Heinz.