Italian confectioner Ferrero, parent to brands such as Nutella and Kinder, will acquire American cereal giant WK Kellogg for approximately $3.1 billion, as it seeks to expand its footprint in North America. With this acquisition, brands including Nutella, Tic Tac, Kinder, Froot Loops, Frosted Flakes, and Special K will come under one roof.

Nutella parent company will pay $23 for each Kellogg share in a transaction that includes the manufacturing, marketing and distribution of the cereal giant’s portfolio