Instead of relying on celebrities, brands are controlling the message by making their own social media videos. You may not ...

Having followed social media stocks for nearly a decade, I can say the current landscape is one of the most dynamic I’ve seen. In today’s ...

Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

Earning while learning is a smart path to financial freedom and a lasting, successful career. Explore the highest-paid ...

Watch the conversation as content marketing pro Matt Tompkins explains how to get started on social media, pitfalls to avoid, ...

Oral nicotine pouches—small, smokeless, nearly invisible and placed between the lip and gum—are rapidly gaining popularity ...

The most comprehensive analysis to date shows the scale of political spending on the four largest digital platforms, as well ...

E-commerce PPC is when retailers pay each time a user clicks on their ads. PPC ads appear on advertising platforms such as ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Media Merchants has appointed three senior figures to boost its Performance Marketing team.The announcement:Full-service independent agency Media Merchants has announced a trio of senior hires to ...

After being laid off in August 2023, Kelly Rocklein took her user-generated content side hustle — which was already bringing ...

According to software marketplace G2, it takes 50 milliseconds for consumers to judge your brand’s visual appeal. Without a ...