brandequity.economictimes.indiatimes on MSN5d
How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
The USC Trojans plans to debut Nike Kobe 6 football cleats in a player-exclusive colorway against the UCLA Bruins.
As they finish their new collection, the Awake NY x Jordan Air Ship "Game Royal" sneakers stir commotion with their unprecedented low speeds.
The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.
When it comes to the rise of Nike as the premier sportswear brand across the globe, there are few more important figures than ...
The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, beginning with the 1998 release of the women’s Air Jordan OG — the first model ...
This man is credited for signing the great Michael Jordan to a $2.5 million deal with Nike back in 1984 ... Part of the deal is a signature basketball shoe for the reigning WNBA Rookie of the ...
Holiday deals are in full swing at Nike with an exciting sale for sneakerheads. Nike's Dunk sneakers, first released in 1985, are among the brand's most popular styles of footwear. For a limited time, ...
The collaboration consists of two bold colorways of the Nike Air Max Sunder retro designed in partnership with Kids of ...
Best Nike Jordan Shoes: Whether you're a basketball player or health enthusiast looking for performance or a sneakerhead ...