For a short time, politics was fair game in marketing. That trend is fading.

Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and politics had an uneven showing.

In a polarized political climate, brands are being forced to rethink how they approach this holiday—striking the right ...

The three states’ laws also introduced limits or bans on invoicing customers for fees for consultants or lawyers hired to ...