A phone case that flips over when the word “cheers” is uttered and a matchmaking-like app for discovering new bars spotlight socializing.

A pub in Milton Keynes has helped set a new world record for the highest number of pints pulled simultaneously.

A Media Snippet accompanying this announcement is available by clicking on this link. AMSTERDAM, April 10, 2025 (GLOBE ...

Heineken 0.0 has reached the 1,000-mark milestone of draught tap installations in UK pubs and a Guinness World Record was hit too - see the video here with football legend Gareth Bale.

LAS VEGAS - The Formula 1 Heineken Silver Las Vegas Grand Prix Pit Building has been awarded LEED Silver® certification. FEA ...

Heineken UK on-trade director Will Rice talks about his career and what the company is doing for pubs and bars.

Abbott Laboratories just shook up the ad world by handing its entire U.S. and Canada media business—worth over $300 ...

In a bold move that may or may not have started off as a joke on a Friday afternoon, beer brand Heineken has launched The Heineken Smootheriser—a skincare product inspired by Heineken Silver beer, ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

Beer giant Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its ...

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.