The Longhorns have no intention of losing the classic logo we all know and love, but one social media influencer has a concept for a new logo.

Harry Van Vliet and Wihan Du Toit fought on Below Deck Down Under. See how Harry feels Wihan compares to bosun Joao Franco.

But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...

Buc-ee's, a Texan chain of gas stations and convenience stores known for its friendly beaver logo and mascot is suing Barc-ee ...

The State Administration for Market Regulation, China's top market regulator, announced on Friday night that it has launched ...

Indian River State College getting a new brand, customer experience. Voice your thoughts on college's new image.

Reciprocal, retaliatory, uncertainty—these words now dominate discussions about tariffs, once a distant trade issue but now a ...