A certified partner program with measurement experts trained to support advertisers in implementing Meridian, Google's marketing mix modeling measurement system, will also launch.

Google's marketing mix model, Meridian, promises to help advertisers better measure their marketing impact across channels.

Traditional marketing methods, like expos and print ads, were once the cornerstone of franchise expansion. But as times have ...

Discover the key steps to becoming a successful digital marketer, from learning online to gaining practical experience and ...

Digital marketing is key for businesses today. Google offers free courses and certifications to help you build or expand your ...

With 1.5 billion social media users across the globe, it’s a market that must be taken advantage of by businesses online or those yet to move to a digital platform. What are significant digital ...

New Delhi [India], January 21: Market Minds started because they saw something missing in digital marketing. While others ...

Falcon Digital Marketing, a highly specialized online marketing agency that focuses on ROI-driven Pay-Per-Click (PPC) services for home service contractors, is excited to announce the launch of its ...

The county's first round of free lifeguard training is underway, with more sessions set to begin in February, according to a Jan. 6 news release. “Each summer, our lifeguards play a crucial role ...

Therefore we've looked at the most important websites out there in terms of both researching your online marketing campaign as well as managing one. Surprisingly, some of these are free ...

Digital marketing is changing and the industry is trying to adapt whilst accepting the uncertainty. So, let me offer an alternative approach that you could take this year. Invite all the key ...

The good news is that there are free, high-quality courses ... of all ages and backgrounds. This course explores how digital tools are transforming marketing strategies and reshaping the industry.