The Caitlin Clark Effect proves audiences will watch women's sports when given proper exposure and marketing support.

Every sports fan in the country knows who Caitlin Clark is, and most people in the United States have at least heard her name ...

Caitlin Clark has taken the world of basketball by storm, becoming one of the most talked-about athletes of 2024. Her remarkable journey from college basketball star to WNBA sensation has earned her a ...

In a commanding 81-50 victory over Santa Clara, JuJu Watkins, the USC Trojans’ sophomore sensation, showcased her brilliance ...

USC star JuJu Watkins surpasses Caitlin Clark's record for fastest 1,000 career points, setting a new standard in women’s ...

BELLEAIR, Florida – Let’s start with the shoes. From the moment Caitlin Clark walked on the driving range at The Annika ...

Indiana Fever superstar Caitlin Clark has revealed her "biggest fear" and the answer will almost surely shock readers.

Creighton women's basketball signed one of the top recruiting classes in the country, including a four-star point guard from ...

WNBA legend Sue Bird appeared on "The Deal" podcast with hosts Alex Rodriguez and Jason Kelly in an episode released Thursday ...

We are now seeing fan footage of Indiana Fever basketball star Caitlin Clark almost hitting fans with a golf ball.