Apple may return to its marketing playbook, delivering multiple press releases of big products in just a few days, then highlight them all at the international March 4 "experiences." ...

Apple's latest M5 11-inch iPad Pro is on sale at Amazon for $799.91 in Space Black, delivering the lowest price on record this Wednesday. Equipped with 256GB of storage and an Ultra Retina XDR display ...

Berkshire Hathaway reduced its Apple stake by 4% in the fourth quarter of 2025, but Apple remains the conglomerate's largest equity holding by a wide margin.

Apple's failed social media platform Apple Music Connect is back, but this time not for fans. Instead, it's a set of promotion tools for record labels.

With an Apple experience on March 4, the rumor mill is in overdrive. These are the best candidates — and the also-rans — for what Apple will launch and then have an "experience" to demo on March 4.

Apple is formally making room for AI agents in the car, adding a new voice-based conversational app category to CarPlay in iOS 26.4.