On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with ...
Icon Park on International Drive in Orlando will be hosting the Pepsi Challenge April 4-6 from 1:00 p.m.- 8:00 p.m.
Pepsi debuts its newest integrated campaign ‘The Sweetest’, asking soda fans “What’s Sweeter” as it tests its new, zero sugar Strawberries ‘N’ Cream and Cream Soda flavours against the sweetest ...
Since 2010, sales volume of its carbonated soft drinks—including Diet Pepsi and Pepsi Zero Sugar—has dropped 32%, compared to Coca-Cola’s 14% decline, according to Beverage Digest.
To compete with Mukesh Ambani-owned Reliance Consumer’s Campa, Coca-Cola and PepsiCo have made a big move by introducing no-sugar drinks in diet and light variants at an affordable price of Rs 10.
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. PepsiCo named Mark Kirkham as CMO of U.S ...
He said PepsiCo was well-positioned to meet that demand with products like Pepsi Zero Sugar, SunChips and its Simply line of chips, which have no artificial colors or flavors and that it had more ...
Celsius Holdings (CELH), once a niche fitness energy drink maker, is staging a caffeinated comeback. After a year of extreme pessimism ...