“When Pepsi entered the market in 1898, initially branded as Brad’s Drink, it faced the challenge of competing against Coca-Cola’s established presence,” Donna Wertalik, professor of ...

Trump's tariffs have created a new factor in the long-standing cola wars. Pepsi and Coca Cola have been rivals since the 1960's, and while the battle came close in the 1980's Coke has been the ...

“This strategy resonates particularly well with younger demographics seeking alternatives to traditional cola drinks.” Fast forward a few months and Pepsi delivered more bad news following the ...

Cola factory takes you inside one of the world’s largest Pepsi production plants to reveal how millions of cola cans are manufactured, filled, sealed, and packed every single day. From the moment raw ...

Today, they unleash the new song “Western Pepsi Cola Town,” a twitchy rocker with a bit of garage-punk swagger to it. Here’s what Convenience member Nick Corson says about it: Like ...

The cola wars used to be fought with slogans ... According to The Wall Street Journal, nearly all of the concentrate used for US Pepsi and Mountain Dew sales is now subject to a 10% tariff ...

Pepsi-Cola Jamaica has officially partnered with Yardmas Carnival as the exclusive carbonated beverage sponsor for the 2025 staging of Jamaica’s Road March. The collaboration marks another ...

The unpredictability of President Trump’s stop-start trade offensive is paralyzing companies on just about every front except ...

Pinsent Masons, Greenberg Traurig, Al Tamimi & Company and Pepsi-Cola International were the big winners at this year's Middle East Legal Awards, which took place at the Conrad Dubai on April 30 ...

Pepsi was already losing the cola wars. The trade war isn’t going much better. It all comes down to where PepsiCo and Coca-Cola make the secret-recipe concentrates that are the essence of their ...