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Instead of relying on celebrities, brands are controlling the message by making their own social media videos. You may not ...
Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.
Not all video is created equal. Read on and learn why tailoring creative to the platform is key for PPC success, not just ...
According to software marketplace G2, it takes 50 milliseconds for consumers to judge your brand’s visual appeal. Without a ...
Media Merchants has made three senior appointments in its performance marketing team, following a series of major client wins ...
Media Merchants has appointed three senior figures to boost its Performance Marketing team.The announcement:Full-service independent agency Media Merchants has announced a trio of senior hires to ...
With a third of its social media now creator content, Oatly is using influencers to tap into local markets and develop the ...
Oral nicotine pouches—small, smokeless, nearly invisible and placed between the lip and gum—are rapidly gaining popularity ...
From the outside, life as a social media influencer looks glamorous, but former influencer Hannah Rose Keys has lifted the ...
Earning while learning is a smart path to financial freedom and a lasting, successful career. Explore the highest-paid ...
With investment in the creator economy growing, issues around payment, welfare and inclusion are high on the agenda for ...
After being laid off in August 2023, Kelly Rocklein took her user-generated content side hustle — which was already bringing ...
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