Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.

Most championship teams credit their success to starting the year with a great training camp. However, the Chicago Bulls won ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Michael Jordan's daughter, Jasmine Jordan, posted a series of pictures on her social media in her new fashion look.

As they finish their new collection, the Awake NY x Jordan Air Ship "Game Royal" sneakers stir commotion with their unprecedented low speeds.

When it comes to the rise of Nike as the premier sportswear brand across the globe, there are few more important figures than ...

Craving the grit and heart of a classic basketball movie? Here are the 12 best ones. The post The 12 best basketball movies, ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Michael Jordan and LeBron James are among the biggest shoe salesmen in NBA history. But before both of them, there was Julius ...

While Nike started as a running brand, its business has historically been linked with basketball after a 1984 collaboration with Michael Jordan. The success of the shoes ultimately led to the ...