In the just released Audio Measurement Playbook, a detailed guide and lesson-book for measuring ROI with digital audio, ...

Wisconsin taxpayers receive some of the best return on investment for the tax dollars compared to the rest of the nation. A ...

Eight easy steps to embark on the transformative journey of harnessing AI for meetings and events, from meetings industry ...

Email has gotten complicated. Is the platform your email team is using equipped to handle it? The post Is your email platform ...

New tools will calculate the ROI of using digital endpoints in clinical trials, empowering greater innovation in research BOSTON, March 26, ...

For years, trade shows, sponsorships, and events were a staple in most companies’ marketing mix—a given, a must-attend, a no-brainer. But times have changed. In today’s hyper-measurable, data-driven ...

For the power and utility sector, operational excellence allows every member of a plant to visualize how workflows operate to ...

Orange 142, a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing solutions for destination ...

Private equity's track record in healthcare could best be described as "mixed," with high-profile failures like the implosion ...

Rachel Reeves delivered her Spring Statement this afternoon, with expected good news for tech, defence and AI, but not too much detail.

Global digital marketing company Jellyfish has unveiled a “first-of-its-kind” AI-driven in-housing media platform. Built on ...