There are many forms of digital marketing and today we see how social media-based marketing almost dominates everything.

PayPal’s Honey browser extension is under fire from creators and publishers who say it is skimming their affiliate link ...

In his college courses at Stanford University, Jehangir Amjad poses a curious question to his students: Was the 1969 moon ...

Closer to home, AI is transforming jobs, especially in marketing. Marketing revolves around words, images, data, audiences ...

Today, brands sell dreams, possibilities and idealized versions of ourselves—not products—and it's a powerful strategy.

Blue collar workers like electricians, welders, masons, and plumbers, are becoming influencers by sharing their daily work on ...

Reaching multiple generations doesn't have to be a challenge. Learn how to craft a unified, data-driven marketing strategy ...

Recent ads have seen eclectic elements from India's rich and vibrant popular culture to seize a sizable part of the ...

In a new episode of Pitch BrandTalk, Aditi Olemann, Head of Marketing, Cashfree Payments talks about the brand refresh, ...

The digital advertising industry’s outlook appears optimistic thanks to the rising spending and advanced technological ...

The world of cryptocurrency is buzzing like a beehive, and meme coins are right at the heart of it. As we step into 2025, the ...

As we ease into 2025, AI’s role in advertising will deepen, driving transformative change across the industry. We anticipate ...