And Carmen, 11, proved just that during the upcoming episode of their reality show, “The Baldwins.” In a sneak peek clip of ...
Alec Baldwin hilariously gets schooled by his 11-year-old daughter Carmen as she attempts to teach him "gen alpha slang" in ...
Older Gen Alpha consumers between the ages of 9 and 13 like to shop and influence purchases, with 68% owning a luxury product by the age of 10, according to Razorfish data. This generation was born ...
“Gen Alpha: A cohort of influential tweens” unveils the generation’s preferences that will reshape marketing for beauty, financial services, auto, luxury, and food brands Marketing ...
From “capping” to “crashing out,” TODAY’s Jenna Bush Hager and co-host Henry Hager put their knowledge of Generation Alpha ...
Born between 2010 and 2025, members of Generation Alpha are still young, but it is crucial for brands to begin preparing for and engaging with this emerging cohort now, according to a new Mintel ...
In a sneak peek clip of its March 30 episode, Carmen is seen sitting on Baldwin’s lap as she quizzes the 66-year-old on various Gen Alpha slang words and their meanings. “Hey y’all!