This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. When David’s Bridal added easier-to-access incentives to its ...

Haley Dwyer always talked about doing something special with her mom's 1988 wedding dress, but this gift was beyond anything she could have envisioned.

The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...

Grace Means found the perfect wedding dress on sale at David's Bridal — but something didn ... Don’t be that bride.’” On a whim, Means decided to try on her mom’s wedding dress, which ...

Josephine’s Bridal & Formalwear officially opened on Saturday, Nov. 2. It joins the NSE family alongside its other subsidiaries: True North Weddings, Superior Blooms and The Vault Event Decor — all ...

The problem was, everyone's favorite dress wasn't hers Courtesy of Calyssa Richie-Fuchs A bride ... Bridal in Champaign, Illinois. A video posted to TikTok captures the moment Calyssa's mother ...

“It won’t zip up,” the mother said. Johnson added, “There was about a five-to-six-inch gap in the dress.” Later that week, they went back to the bridal shop and got a refund for the dres ...

Elizabeth and David Emanuel ... Unbeknownst to the bride, who turned 20 years old just weeks before her big day, the Emanuels crafted a second dress as a precautionary measure.

WATCH: An exclusive look inside Maddison May Brudenell's English country wedding Maddison defied expectations with a handful of beautifully unconventional wedding decisions, from her solo trip down ...

Lana Condor and Anthony De La Torre have tied the knot! The To All the Boys I've Loved Before actress, 27, and the actor and ...