Surely you've heard of 'The Caitlin Clark effect.' Ever since her arrival in the league, the Indiana guard has had fans and ...

There's rarely a shortage of high profile freshmen in women's college basketball, and this year is no different. Several of ...

Every sports fan in the country knows who Caitlin Clark is, and most people in the United States have at least heard her name ...

Caitlin Clark has taken the world of basketball by storm, becoming one of the most talked-about athletes of 2024. Her remarkable journey from college basketball star to WNBA sensation has earned her a ...

In a commanding 81-50 victory over Santa Clara, JuJu Watkins, the USC Trojans’ sophomore sensation, showcased her brilliance ...

USC's JuJu Watkins reached 1,000 career points in the second-fewest number of games in NCAA Division I history.

JuJu Watkins becomes the fourth fastest player in NCAA Division I women's basketball history to reach 1,000 points in USC's ...

Dickson and Luann Jensen donated 50,000 "Just Like Caitlin" books to schools across Iowa and the Indianapolis area.

WNBA legend Sue Bird appeared on "The Deal" podcast with hosts Alex Rodriguez and Jason Kelly in an episode released Thursday ...

During his appearance on the 'Unapologetically Angel' show (which is hosted by Chicago Sky superstar Angel Reese) last month, NBA legend Shaquille O'Neal used C ...

Kelly Clarkson wore a mockneck sweater dress and square-toe heels on ‘The Kelly Clarkson Show.’ Meghan Markle is a fan of ...

The Caitlin Clark Effect proves audiences will watch women's sports when given proper exposure and marketing support.