Measuring return on investment may not always be a priority for marketers, but it remains the most important success metric for the CEO and CFO.

A new report from Thomson Reuters has found that over half of organizations are already seeing ROI from their AI investments.

Organizations in mainland Europe and the Middle East and Africa are recording higher investment in AI than the U.S., according to Thomson Reuters’ 2025 Future of Professionals report.

Snapchat delivered a 14% higher ROI than the grouped channel average The study compared ROIs across various media categories including offline, digital non-social media, social media, and Snapchat.

Consultants who help clients simplify their vendor ecosystems and make data-driven decisions aren't just solving problems – they're building trust.

Partnership Enhances Audience Quality and Campaign Performance by Eliminating Ad Fraud at Scale San Diego, July 01, 2025 (GLOBE NEWSWIRE) -- NP Digital, a leader in end-to-end digital marketing, ...

Implementation is what transforms a collection of powerful apps into a cohesive, intelligently integrated system that supports growth.

The ROI of a college degree depends on your education costs, salary potential and values. Researching tuition and potential salary outcomes is essential to weighing your degree’s long-term value.

Critical energy infrastructure in Israel and Iran has not escaped unscathed from the first few days of the countries' escalated conflict. Worst-case scenarios have yet to be realized, but the war ...

Check out a host of meaningful stats about CRM software, from usage statistics to CRM benefits and CRM provider stats from Salesforce and others.

See the historical performance of the S&P 500 Index. Learn more about the factors that affect the S&P 500 average return.

Forex trading may be profitable for hedge funds or unusually skilled currency traders, but for average retail traders, forex trading can lead to huge losses.