The Barbie box trend has exploded on social media, enabling users to transform their photos into AI-generated action figures ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy manufacturer’s “Kenbassador” series. Last year, ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Through his 22-year career in the NBA, Los Angeles Lakers star LeBron James has established himself as a leader and role ...

Los Angeles Lakers star LeBron James joined the Mattel and Barbie family after a new Ken doll dropped in his likeness.

LeBron James gets his own Barbie Doll, Alex Ovechkin breaks Wayne Gretzky's goals record and the Masters returns in the ...