Only mental toughness will save you. That's why I created 75 Hard, a free program [sic] that will build that mental strength and discipline within you." I'm a sucker for any project or challenge ...

USA TODAY spoke to two participants who dedicated themselves to completing the popular lifestyle challenge "75 Hard" that has ...

I cannot drink another gallon of water today." The 75 Hard challenge was created in 2019 by Andy Frisella, a podcaster and CEO of a supplement company, who calls it a “transformative mental ...

The 75 soft challenge is a modified version of the 75 hard Challenge and was created by fitness influencer, Stephen Gallagher. This challenge includes one 45-minute workout daily, 10,000 steps ...

Created by entrepreneur Andy Frisella, 75 Hard is not presented as the average fitness craze but rather as a "mental toughness program." "Think of this as an ironman for your brain," the website says.