Restaurateurs are finding that ambience and branding matter as much — and to many diners, more — than the food they serve.

This is the way brands create that "Wow" factor that pulls in traffic, including branding, store design, multimedia strategy, loyalty and the interpretation of all that customer and sales data.

The most effective partnerships go beyond donations; they integrate into your brand’s story and values, reinforcing a restaurant’s role as a vital part of the local community. Here are six key ...

Instead, stubbornly high inflation finally became too much for many consumers, who pulled back on restaurant spending and forced chains big and small to roll out discounted products and value ...