A press release’s headline is one of its most important required features. A well-written headline should be as descriptive as possible within Business Wire’s 250-character limit (including ...

Click below to schedule an informative session with a Business Wire expert. And to help you get started, download our press release template!

That’s why some PR pros use press release templates to increase efficiency—even pros who are familiar with what a press release is and how to write one. Whether you're announcing a new product ...

How to Write a Press Release for an Event An event press release template is usually the same as any other type of release. You’ll need a strong headline and dateline, followed by a lead ...

Source: Hyer, R.N., & Covello, V.T. (2005). Effective media communication during public health emergencies: A WHO handbook. Geneva: World Health Organization. Sample ...

That’s why an attention-grabbing press release is key to getting your business noticed by major media outlets. Even if you don’t have the resources to hire a PR professional, it’s perfectly possible ...

To ensure readability, your press release should follow the standard format: typed, double-spaced, on white letterhead with a contact person's name, title, company, address and phone number in the ...