I saw a LinkedIn post last week from a CMO claiming PR was “dead” and only about getting on “Good Morning America.” I had to laugh. While this person was busy writing PR’s obituary, the discipline was ...
Navigating public perception can be a minefield when juggling complex legalities and ethical considerations. If a lawyer or law firm makes a single communication misstep, the consequences can be ...
As founder of Only 1 Media PR, Becca Brazil is passionate about helping people, brands & businesses be elevated and seen through media. Over the past decade, my cofounder and chief financial officer, ...
Leverage public relations to enhance your business's visibility, credibility, and competitive edge. Discover strategies for effective PR in your marketing plan.
The Reputation Management Association of the Philippines, the country’s leading authority on reputation management and strategic communication, recently released its annual forecast outlining the ...
Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. With budget planning season well underway, persistent political and economic ...
Strategic PR amplifies events, attracting audiences and securing lasting brand impact. Pre-event buzz, live engagement and follow-up maximize PR event success. Effective storytelling and media ...
The State of B2B Public Relations from Demand Metric and Convey Communications takes a look at how PR teams and agencies are playing a more strategic role in organizations. The State of B2B Public ...
Establish PR takes a comprehensive and strategic approach, fine-tuning the messaging and positioning of startups to effectively communicate their unique value proposition to potential investors.
The SA PR Measurement Landscape Report, Proof over Perception: The Evolution of PR Standards in South African PR, released recently, found that 60% of PR practitioners have strategic-level access to ...
Without strategic access, practitioners cannot begin to add strategic value. This is significant for measurement because without strategic access, practitioners cannot begin to add strategic value.