Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without running an ad during the Super Bowl, Nike debuted its "So Win" campaign ...

Super Bowl LIX ads avoid politics, featuring stars like Ben Affleck and David Beckham, as brands spend a record $8M per slot for pure entertainment.

Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear. Nike is running two different campaigns in the Weather Channel and Pandora mobile ...

Nike expects its sales decline to accelerate as it continues to push discounts to clear inventory in the hopes of stoking a ...

Nike is facing challenges in its turnaround effort as it deals with old inventory, the impact of a trade war, and declining ...

Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said Thursday. In North America, Nike’s largest market, sales dropped 9%. But ...

CFRA analyst Zachary Warring said Hill can revive the company, but investors likely won't see the same growth from 10 to 15 years ago given its sheer size at a $108 billion market cap. That's compared ...