We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.
Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...
Mattel hunts for opportunities to promote its brands in unconventional ways. 'We refer to the consumer as a fan,' says ...
Disney doesn't just hope you see the Snow White remake, it also hopes you shell out $75 for its limited-edition dolls.
Mattel's stock has been doing well, recently trading near its 52-week high after strong earnings. Find out why MAT is a Hold.
DC and Mattel both had their own share of reveals during this week’s Toy Fair festivities, but they had their own bombshell announcement to make as well, shaking up the toy industry in a huge way.
Mattel is continuing its ongoing 80th anniversary celebrations with the Toys As Art, Art Inspired By Toys: Mattel’s 80th ...
Fremantle has taken worldwide production and distribution rights on the Hasbro Entertainment, Mattel Television Studios and Lionsgate Alternative series, coming as TV versions of popular board ...
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