The world-renowned power forward and Team USA Olympic gold-medalist is also now the first pro male athlete to partner with ...

In a groundbreaking move that merges pop culture, sports, and social impact, LeBron James has become the first professional male athlete to have a Barbie doll modeled after him. Mattel ...

He's the first-ever Barbie Kenbassador and first male athlete to be part of the new ... with James and the Barbie team in personalizing the doll's outfit. "A true MVP, our LeBron James ...

NBA star LeBron James is getting his very own Ken doll ... "legendary male role models across the world." The Lakers forward called it an "honor" to be the first "Kenbassador" for Barbie.

The legendary basketball player will first be immortalized as the first professional male athlete to receive a Barbie Ken doll in their likeness, recognizing his positive impact on culture ...

Mattel Inc. unveils the LeBron James' Ken doll as part of the 'Kenbassador' series. Associated Press LeBron James is now the 1st professional male athlete to have likeness depicted in a Ken doll.

Mattel, the maker of Barbie, announced Wednesday it was debuting a doll in the likeness of basketball legend LeBron James. He’s the first male professional athlete to have a Barbie doll modeled ...

Barbie maker Mattel on Wednesday announced that the influential Lakers star would be the first professional male athlete to have a Ken doll modeled in his likeness. The newly introduced doll will ...

Although other star athletes like Venus Williams and Mary Fowler have been Barbie-fied, James is the first professional male athlete to ever be depicted by the doll brand. James worked closely ...

*LeBron James is making history once again–this time in the toy aisle. The NBA star is now the first male athlete to be honored with an official Ken doll in his image, part of Barbie’s ...