or digital marketing in particular, some employers prefer job candidates who have earned a master’s degree, according to the BLS. Generally, master’s degrees may have a higher ROI in the long ...

As we head into 2025, higher education marketing is at a crossroads. As professionals, we’re grappling with shrinking public trust, declining enrollments and, somehow, still having to explain why ...

This growing demand for digital learning represents a valuable opportunity for higher education institutions. However, marketing an online course in an increasingly competitive marketplace requires a ...

It’s not uncommon for a university to enlist the services of CloudControlMedia (CCM) when they need immediate help attracting ...

“To be informed and assured that the digital marketing ... judged by a national panel of higher education marketers, advertising creative directors, and marketing and advertising professionals.

Texas A&M International University’s Office of Public Relations, Marketing and Information Services recently earned multiple honors at the 12th annual Education Digital Marketing Awards, a national ...

The 2025 Landscape of Higher Education report highlights that today’s students—regardless of age—are digital natives who expect flexibility, affordability, and clear career pathways. A rising number ...

Ohio's state funding for higher education has increased 9% in recent years compared to a roughly 20% increase nationally over the same measured time period.

Lenexa, Kan., Jan. 08, 2025 (GLOBE NEWSWIRE) -- EducationDynamics (EDDY), the nation’s leading expert in marketing and enrollment management services for higher education institutions ...