Coors Light becomes 'Mondays Light'

Coors Light becomes 'Mondays Light' for limited time after misspelled ad
Coors Light appears to be embracing the mistake in its new advertising campaign that led to a barrage of criticism and comical responses, going so far as to rename the beer on its packaging.
Coors Light to change its “name” after misspelled announcement
Molson Coors Beverage Co. announced this week that Coors Light will be rebranded as "Mondays Light" for a limited time. Undoubtedly, advertising and commercials are an immediate way to create communication and impact consumers. Recently, it was revealed that the beer brand Coors Light will change its “name” following an ad with spelling errors.
Coors Light is changing its name
Coors Light announced Wednesday that it’s temporarily changing its name to “Mondays Light” in an attempt to “bring chill to one of the worst Mondays of the year” by selling a 12-pack of beer bearing the new moniker.
Coors Light Announces Name Change Ahead of the Super Bowl
The brand announced Wednesday that it is temporarily changing its name to "Mondays Light" on select 12-packs to "bring chill to one of the worst Mondays of the year," referring to the upcoming Super Bowl LIX, taking place on Feb. 9, 2025, at Caesars Superdome in New Orleans.
Coors Light is changing its name for the worst Monday of the year
Coors Light is turning the case of the Mondays into a literal case, with limited-edition packaging and designs.
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Fox News6d
Coors Light blames its 'refershment' ad typo on a 'case of the Mondays'
Coors Light blamed a spelling gaffe in a new advertisement campaign on "a case of the Mondays." Full-page print and digital billboard ads were released in North America on Monday as part of the ...
Leinenkugel family aims to purchase Chippewa Falls brewery from Molson Coors
Jake and Dick Leinenkugel sent out a statement Wednesday saying that the Leinenkugels aim to acquire the Chippewa Falls ...
The Beaumont Enterprise5d
Coors Light aims to lift spirits and sales after the football season ends with new ad
Coors Light is changing its name for a limited time as a marketing pitch to football fans with the 'Case of the Mondays' ...
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Molson Coors donates $100,000 toward Southern California wildfire recovery
From Molson Coors & Nick Kindelsperger, ✓ The company’s donation goes to multiple initiatives supporting first responders and ...
Coors Light Ad Sparks Concern Among Fans: 'How Does This Even Happen?'
In a statement shared with Parade, Coors Light chalked the incident up to having “a Case of the Mondays.” The brand continued ...
Molson Coors price target lowered to $58 from $60 at UBS
UBS analyst Peter Grom lowered the firm’s price target on Molson Coors (TAP) to $58 from $60 and keeps a Neutral rating on the shares.