Unilever's Clear anti-dandruff shampoo launched into the China market in late 2007 and enjoyed rapid success, ending 2008 as the 5 th most popular shampoo brand in China. However, by the end of 2009, ...

Unilever’s Clear shows strategic limitations of optimizing for reach on social Unilever’s Clear shampoo brand generated a strong response on mobile with a campaign that created word of mouth ...

In his video, Dr Mark reacts to a clip of a woman washing her face with shampoo and waking up with 'clear skin'. While it is often assumed that these products aren’t good for your skin ...