This is the journey of the potato chip, a story that begins with the farmers who nurture each crop, continues with the PepsiCo employees who take the potatoes and make them into the crunchy snack ...
The company also sees an opportunity in the football season to create more brand awareness and sell larger sized bags of ...
PepsiCo?s Frito-Lay division is leveraging an interactive tool and personalized packaging heading into the Memorial Day holiday by letting consumers on mobile create custom digital bags of Lay?s ...