Amstrad were ... Sinclair but their logo could be found on an astonishing variety of appliances. The “AMS” in Amstrad are the initials of the company founder [Alan Sugar], who is rather ...

Many large consumer electronics companies dipped their toe into this market, and in the UK it caught the attention of Sir Alan Sugar’s Amstrad. At the time they were a huge name in consumer ...

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It's been revealed by Alan Sugar that ... the special, the Amstrad founder shared that he's having mobility issues. Article continues below Asked how he was doing, Lord Sugar commented: "Not ...

Lord Alan Sugar has finally spilled the beans on the ... revealed he has committed to the beloved BBC show for three more years. The Amstrad founder, who has been leading the show since 2005 ...

According to the BBC hype, "Sir Alan is sure that if The Apprentice was around 30 years ago, he would have won it." Not on the Amstrad evidence he wouldn't, says Alison Smith in the FT.