Amazon has secured more than $1.8 billion in ad revenue for its streaming services next year -- topping the company's ...

Amazon’s decision to introduce ads within its Prime Video streaming service is already paying off for the company. In talks ...

Amazon's video ad revenue for the 2024-25 upfront period has exceeded the tech giant's internal target of $1.8 billion, a ...

Alibaba Group Holding (NYSE:BABA) committed a minimum of 40 billion yuan ($5.7 billion) in resources to help merchants on ...

Advertisers negotiate large TV and streaming ad commitments for the coming 12 months in the upfront ad market, which recently ...

Chief executive Dara Khosrowshahi called it an “inflection point” in Uber’s history: a company once beset by disputes with regulators and allegations of a toxic culture, even theft of trade secrets, ...

Are you a print subscriber? Activate your account. By Tim Nudd - 1 hour 7 min ago By Ad Age and Creativity Staff - 1 hour 18 min ago By Donna Speciale - 1 hour 37 min ago By Ad Age Studio 30 - 3 ...

Like its rival, Google, Amazon has launched an AI-powered video generator — but it’s only for advertisers at the moment, and somewhat limited in what it can do. Today at its Accelerate ...

Amazon Ads is launching a new experience on gaming platform “Fortnite” that will offer marketing opportunities to brands and have guaranteed promotion through Amazon-owned streamer Twitch.

Amazon is demanding that its corporate employees return to the office five days a week, a significant change from its current pandemic-era hybrid policy that requires them to be in the office just ...

Amazon has exceeded its goal of attracting $1.8 billion in ad-spending commitments on its video-streaming services for next year, The Information reported on Thursday citing a person with direct ...