It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

Scammers are using social media ads to sell low-quality or non-existent personalized gifts. Beware of suspicious ads with ...

For nonprofit organizations, where marketing and advertising can be cost-prohibitive, social media is a critical (and free) ...

Social media content curation requires more than creativity—it demands a commitment to ethical practices. We asked social ...

Nearly 50% of Gen Z plan on purchasing goods through a social media platform this year, according to a report from Sprout ...

Explore how adopting multichannel and multiformat strategies, integrating Gen AI in content creation, and aligning content ...

Learn how generative AI, user-generated content, AR/VR, and emerging platforms l are transforming social media.

But as a new vision to keep the app online takes shape, experts say sweeping changes could be in store regardless of who owns ...

These fake ads use the official logos and pictures of the casinos saying that their casino is officially online.

Marketing agency Komodo is launching "The Journey" a marketing platform that aims to transform how destinations reach young ...

Analysts expect 2025 will be a banner year for advertising M&A following the proposed merger of Omincom and IPG.