LeBron James declared Christmas "our day," but the NFL had nearly 20 million more viewers than the NBA throughout the holiday ...
The NBA has long dominated Christmas, just as Thanksgiving has become synonymous ... But Christmas is our day," Los Angeles ...
The NBA received damning evidence of just how far behind the NFL the sport has fallen based on the TV ratings on Christmas ...
LeBron James believes the Wednesday night thriller between the Los Angeles Lakers and Golden State Warriors proved basketball ...
The Los Angeles Lakers and Golden State Warriors are headlining the NBA’s Christmas Day slate on Wednesday evening. While ...
For decades, Christmas has been one of the biggest days of the year for the NBA, and the rest of the American sports ...
With no special Christmas jerseys prepared for this year, Adidas, the previous jersey provider for the NBA, took to social ...
LeBron James has been handed a brutal reality check after the NFL's Christmas Day viewing figures crushed the NBA's.
Basketball podcaster and media mogul Bill Simmons has seen the faces of basketball since the 2010s and believes LeBron James ...
Austin Reaves scored the winning layup with one second left after Stephen Curry tied it on a 31-foot 3-pointer with seven ...
NBA legacies are built, at least in part, on the holiday with huge viewership for the biggest and brightest stars.
The NBA can really only respond by putting out a good product. The Christmas teams obliged for the most part this year, with ...